India: Consumer-focused Sauce.VC said to have closed Opportunities Fund

India: Consumer-focused Sauce.VC said to have closed Opportunities Fund

Source: Freepik

Sauce.VC, which has backed the likes of Mokobara and The Whole Truth, is understood to have made the final close of its Opportunities Fund at Rs 750 crore (about $82.5 million), per media reports.

The fund plans to deploy capital in early- and growth-stage startups spanning the consumer, B2B SaaS, fintech, and other tech-driven sectors.

The firm’s primary focus will be to support companies within its current portfolio while selectively pursuing new investment opportunities.

Sauce.VC last raised Rs 365 crore for its third pre-seed fund in 2024. The firm launched its debut fund in 2019 with a target corpus of Rs 60 crore, followed by its second fund in 2021 with a size of Rs 158 crore.

In 2023, it also launched a Sauce Continuity Fund which was closed with a corpus of Rs 263 crore.

The consumer sector in India is increasingly evincing investor interest, driven by growing disposable incomes, rapid digital adoption, and the expansion of direct-to-consumer brands across categories.

Industry insiders estimate that Indian consumers are likely to spend over $4 trillion by 2030, growing at an annual rate of about 10%.

Among other consumer-focused venture capital firms that have raised capital recently, Fireside Ventures earlier this year marked the close of its fourth fund at $253 million in December—its largest vehicle to date—aimed at backing early- and growth-stage consumer startups in India.

Edited by: Joymitra Rai

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