China's Alibaba said to invest in online fashion retailer Farfetch

China's Alibaba said to invest in online fashion retailer Farfetch

REUTERS/Aly Song

Alibaba Group Holding Ltd is in advanced talks to invest nearly $300 million in online luxury fashion retailer Farfetch Ltd, the Information reported on Monday, citing people familiar with the matter.

Shares of London-based Farfetch jumped about 16% to $32.59 following the news.

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